Posts Tagged ‘CMS’

CMS and Social Media Integration

Monday, April 26th, 2010

Content management technology is showing no signs of slowing down, and with the demand and buzz for social media features, content management system developers and vendors are only expected to collaborate to make their software solutions more social media friendly.

A great way to keep a web page fresh is add a Twitter Feed. Once you have developed a good reputation on Twitter and consistently publish high-quality content, providing your Twitter Feed on your hompage providing can provide value for your followers and help bring additional traffic to your website. The Auctori CMS Twitter Feed module allows users to display their Tweets anywhere on their website. This module takes your most recent Tweets and displays them automatically within an easy to read list for your visiting users. Users have full control over their avatar, how many Tweets to display and even specific grammar settings.

For companies that have daily news to offer, adding a Twitter Feed to your homepage boosts the impact you can achieve with a Twitter account and keeps the search engines happy because you are regularly adding fresh content to your web page.

CMS Makes Redistributor’s Website Easy to Maintain

Tuesday, April 20th, 2010
 Content Management System Case Study

Foodservice Center, Inc., a broadline food redistributor of the Midwest region, was in need of a redesigned website that could easily be maintained by their staff. The redistributor chose to place their new website design into the Auctori content management system. In placing their website into the CMS, Foodservice Center is now able to better control their professionally designed website internally. The Auctori team made it possible for Foodservice Center’s product categories to stand out by implementing a more effective way of laying out the logos for the company’s different divisions of food: frozen, refrigerated and dry. To place emphasis on specific products, a customized content area was created at the bottom of each page and rotates advertisements for featured products. Foodservice Center, a B2B company that measure success based upon the drive and commitment of their employees and their valued relationships with customers, suppliers, and buying group partners, provides access to a login portal for their “dealers” to easily obtain information online. In addition, a map was built into their website that makes it easy to view their partners by regions.

Powered by Auctori, Foodservice Center’s redesigned website is easy to maintain and highlights products and other important information, while creating an atmosphere for the redistributor’s communities to access information. Review other  CMS Case Studies to see how your company can increase the effectiveness of your professional website by implementing a CMS.

Auctori, Your All-In-One Online Solution

Wednesday, March 17th, 2010

Simply having a website is not enough!

With the ever increasing pace of business done on the Internet, it is essential to keep your website current. The Auctori web content management system (WCMS) can help you do just that. Auctori is a proprietary fully supported International WCMS that puts the power and control of your website into your hands.  This unique and easy to use WCMS solution gives you the power to control your site by adding pages, images or even changing the menu dynamically all in an SEO friendly platform.

Why is Auctori the right CMS to meet all of YOUR individual online needs?

Do you want to be in control of the content on your site? Need an immediate change added to your website? By simply logging into a site through a secure, password-protected portal, site administrators can update content, change images, add announcements and make other instantaneous changes.

Do you want to pay less for web services? Forget about paying web developers and designers for every little change needed to your website. With Auctori, you hold power to make changes to your firm’s site as often as you like and with no change in cost.

Do you want your website to be search engine optimized? Unlike other Content Management Systems, Auctori is a web-based CMS built for SEO , and comes equipped with customized SEO features to maximize traffic and usability. Relax we’ll handle the SEO.

Do you want flexibility? We have a strong belief here at Auctori that your website is truly your website. If you decide to leave Auctori, we will deliver to you all artwork, imagery and supporting files needed to continue running your site elsewhere on a comparable hosting environment.

Don’t forget Auctori was created to save you work and time. Best of all, we offer unmatched support. Run into a problem? Just ask and we’ll take care of it.

Open Source VS. Proprietary

Friday, January 29th, 2010

When searching for the best content management system to power your new website, you can easily become overwhelmed with the amount of options and details to be considered. One of the most important choices to be made when choosing a CMS for your website is to use an open-source CMS platform or a proprietary CMS.

When it comes to comparing costs, at a glance, the open-source option may sound like the way to go.  While an open-source CMS appears to be free on the surface it is far from it when you take into consideration the time and resources required to customize and support the website. Any developer will require a learning curve to master a new technology, and since the technology labor is the most expensive part of any customization project, businesses that choose open-source will inevitably end up paying for this learning curve. The real costs of an open-source CMS solution usually become visible only during implementation. When you consider the time it can take to customize an 0pen-source CMS, the costs can easily outstrip the costs of a proprietary CMS that delivers the functionality in one solution.

The world of technology has seen an abundance of growth in the past several years, and with this growth, has come a wave of specialization across industries and needs. Some firms have developed software specific to the legal industry with legal CMS, while other firms have focused on creating a CMS for municipalities or for non-profits. These firms have typically developed their own software, and architected these CMS platforms to meet the very specific needs of clients by extending and customizing their technology. Due to specialization, flexibility and operational efficiency, proprietary offerings can often outreach their open- source counterparts.

 

Here is an excellent excerpt from The Net Impact’s blog, regarding details to consider when choosing an open-source CMS:
      “There is not a corporate body with open source that is obliged to keep your personalized code and      customization in step with new releases and or required web-wide advances.  Once you pull a version off the shelf then it is an obligation of your team or your development partner to keep things running through all of the changes that move the web forward.  Is there a fee for that?  Sure but you are either paying that fee as a service expense or payroll expense anyway.  Your new site will need fixed, debugged and modernized.  That’s how it is.  Plan on it.  If up time is critical then you need a resource.  24/7 support? Inside or outside is up to you.”   Read the full article on The Net Impact’s Blog

 

Bottom Line: In the end, choosing a proprietary CMS and forming a strong partnership with a successful, established web development company  can not only result in a better outcome for your company, but also result in more money saved. Not to mention that successful CMS providers are around for a reason, they provide a value for their customers, that they can not find in using an open-source CMS.

There are a lot of options to be considered when choosing between implementing an open source CMS or a proprietary CMS, make sure you do your homework before investing the time and money, into a solution that may not be the right fit for your business.  Never forget that the main purpose of a CMS is to make creating and editing content simple and easy, and you should never sacrifice user-experience for functionality.

Google Analytics and Silverlight

Friday, November 13th, 2009

Auctori boasts a seamlessly integrated utility that grants users a direct graphical analysis of their Google Analytics traffic statistics. Using Microsoft’s Silverlight technology and leveraging the unique framework of Auctori we are able to present key metrics from your Google Analytics account directly within Auctori. Check out the screenshot below for an example!

Auctori Dashboard with Google Analytics

Auctori Dashboard with Google Analytics

We invite you to learn more about Unidev’s content management SEO-friendly CMS Auctori at: www.Auctori.com.

Automatically Expiring Pages

Friday, November 13th, 2009

One of the more overlooked features of our Auctori content management system is the ability to schedule pages and content for expiration. As of version 2.6 users have had the option to envoke this powerful feature. With the “Expiring Pages” module users can have a page be readily accessible from the moment of publishing to the expiration date. However, unlike most content management systems you may have seen or worked with we don’t simply expire your page at midnight. Auctori gives you the ability to expire your page down to the minute. The applications for something like this are endless, but here are a few that have been used in the past:

  • - Posting of an RFP that expires at 2:30 P.M.
  • - Opening up an online contest for registrants precisely at 7:00 A.M.
  • - Running a promotional advertisement for the duration of a weekend.

Another feature that Auctori brings to the table is the ability to customize the users experience after the page has expired. When the system detects that a page has expired it then informs the user based on what you want them to see. Content doesn’t just simply disappear leaving a customer confused and with potentially broken bookmarks, Auctori would never do that to you. Instead, we allow our users to fully customize the after expiration experience and thusly keep their visitors both informed and happy.

We invite you to learn more about Unidev’s content management SEO-friendly CMS Auctori at: www.Auctori.com.

Benefits of Using a CMS

Friday, November 6th, 2009

On the fence about implementing a content management system?

It’s rare to talk about creating a web site today without talking about implementing a content management system. Content management systems (CMS) make it easy to create a high quality website without having much technical knowledge or experience. A CMS is great for creating websites that will have multiple users or large amounts of content.

Here are just a few benefits of using a CMS that you may want to consider:

1.) Spend less time learning code- A lot of web publishers are not developers. They are people with interest in a topic and want to share information. Not everyone knows how to type in the “magical” codes that add text to a website site, and let’s face it, most people don’t have the time or interest  to learn. Using a content management system makes updating your website easy because there is no code to learn and a person can get by knowing a small amount of HTML.

2.)Site structure can be easily changed- If a site is built strictly in HTML, it can be a night-mare to change the site’s structure because each page has to be modified. CMS users completely dodge this issue because content management systems use templates. Once the template is changed to update the colors, design, or navigational structure, all of the site’s pages will automatically be updated with the change.

3.)Systems make site updates easy- Without a CMS an administrator needs to have the files on the computer they are using, which may not be practical in all instances. When using a CMS, sites can be easily updated from any computer; the user only needs to have the login page and a password – and they can make changes at anytime from any location in the world.

4.) Pay less for web services- Are you tired of paying web developers and designers to make every little update to your website? With this turnkey solution, you hold the power to make as many changes as you want to your website and as often as you like – with no change in costs.

5.) Choose a CMS that is built for search engine optimized- Relax, let the CMS handle the SEO. Some Content Management systems are Web CMS built for Search Engine Optimization (SEO). These Web Content Management Systems come equipped with several SEO features, such as SEO Friendly URLs and content optimization elements for SEO

6.) Authorization for administrator roles - A CMS allows you to provide different members of your company different levels of access to your site, so that they can manage content appropriate for their position.

-In conclusion, content management systems have numerous benefits, all of which contribute to streamlined yet comprehensive access to your website content. A CMS makes professional-looking websites that are easy to update, and web publishers and developers alike will appreciate the ease of using and customizing a CMS as opposed to developing a website’s backend from scratch.

Now that you know the benefits of a CMS, as well as what constitutes an SEO-friendly CMS, learn more about Unidev’s content management SEO-friendly CMS Auctori at: www.Auctori.com.