Posts Tagged ‘SEO’

CMS and Social Media Integration

Monday, April 26th, 2010

Content management technology is showing no signs of slowing down, and with the demand and buzz for social media features, content management system developers and vendors are only expected to collaborate to make their software solutions more social media friendly.

A great way to keep a web page fresh is add a Twitter Feed. Once you have developed a good reputation on Twitter and consistently publish high-quality content, providing your Twitter Feed on your hompage providing can provide value for your followers and help bring additional traffic to your website. The Auctori CMS Twitter Feed module allows users to display their Tweets anywhere on their website. This module takes your most recent Tweets and displays them automatically within an easy to read list for your visiting users. Users have full control over their avatar, how many Tweets to display and even specific grammar settings.

For companies that have daily news to offer, adding a Twitter Feed to your homepage boosts the impact you can achieve with a Twitter account and keeps the search engines happy because you are regularly adding fresh content to your web page.

Automatically Expiring Pages

Friday, November 13th, 2009

One of the more overlooked features of our Auctori content management system is the ability to schedule pages and content for expiration. As of version 2.6 users have had the option to envoke this powerful feature. With the “Expiring Pages” module users can have a page be readily accessible from the moment of publishing to the expiration date. However, unlike most content management systems you may have seen or worked with we don’t simply expire your page at midnight. Auctori gives you the ability to expire your page down to the minute. The applications for something like this are endless, but here are a few that have been used in the past:

  • - Posting of an RFP that expires at 2:30 P.M.
  • - Opening up an online contest for registrants precisely at 7:00 A.M.
  • - Running a promotional advertisement for the duration of a weekend.

Another feature that Auctori brings to the table is the ability to customize the users experience after the page has expired. When the system detects that a page has expired it then informs the user based on what you want them to see. Content doesn’t just simply disappear leaving a customer confused and with potentially broken bookmarks, Auctori would never do that to you. Instead, we allow our users to fully customize the after expiration experience and thusly keep their visitors both informed and happy.

We invite you to learn more about Unidev’s content management SEO-friendly CMS Auctori at: www.Auctori.com.

Benefits of Using a CMS

Friday, November 6th, 2009

On the fence about implementing a content management system?

It’s rare to talk about creating a web site today without talking about implementing a content management system. Content management systems (CMS) make it easy to create a high quality website without having much technical knowledge or experience. A CMS is great for creating websites that will have multiple users or large amounts of content.

Here are just a few benefits of using a CMS that you may want to consider:

1.) Spend less time learning code- A lot of web publishers are not developers. They are people with interest in a topic and want to share information. Not everyone knows how to type in the “magical” codes that add text to a website site, and let’s face it, most people don’t have the time or interest  to learn. Using a content management system makes updating your website easy because there is no code to learn and a person can get by knowing a small amount of HTML.

2.)Site structure can be easily changed- If a site is built strictly in HTML, it can be a night-mare to change the site’s structure because each page has to be modified. CMS users completely dodge this issue because content management systems use templates. Once the template is changed to update the colors, design, or navigational structure, all of the site’s pages will automatically be updated with the change.

3.)Systems make site updates easy- Without a CMS an administrator needs to have the files on the computer they are using, which may not be practical in all instances. When using a CMS, sites can be easily updated from any computer; the user only needs to have the login page and a password – and they can make changes at anytime from any location in the world.

4.) Pay less for web services- Are you tired of paying web developers and designers to make every little update to your website? With this turnkey solution, you hold the power to make as many changes as you want to your website and as often as you like – with no change in costs.

5.) Choose a CMS that is built for search engine optimized- Relax, let the CMS handle the SEO. Some Content Management systems are Web CMS built for Search Engine Optimization (SEO). These Web Content Management Systems come equipped with several SEO features, such as SEO Friendly URLs and content optimization elements for SEO

6.) Authorization for administrator roles - A CMS allows you to provide different members of your company different levels of access to your site, so that they can manage content appropriate for their position.

-In conclusion, content management systems have numerous benefits, all of which contribute to streamlined yet comprehensive access to your website content. A CMS makes professional-looking websites that are easy to update, and web publishers and developers alike will appreciate the ease of using and customizing a CMS as opposed to developing a website’s backend from scratch.

Now that you know the benefits of a CMS, as well as what constitutes an SEO-friendly CMS, learn more about Unidev’s content management SEO-friendly CMS Auctori at: www.Auctori.com.